Evaluation - Who would be the audience for your media product?

Our target audience was teenagers / young adults. We decided that this would be our target audience as we as a group are around that age so we would have a good idea as to what would interest teenagers. The male protagonist is 17 years old meaning that the audience would be able to relate to him, if the actor was an older person then teenagers and young adults wouldn’t be able to relate to them as much. Our film opening is based around young adults being bullied, getting depressed and thinking about suicide, these are all issues that young adults could face in reality therefore they can relate to it. In our film opening we show the boy using a laptop which our target audience can also relate to as most teenagers own a laptop, older people aren’t as up to date the technology so they wouldn’t relate to it as much.